{"title":"Foundation \u0026 Bases","description":"\u003cp\u003eFrom sheer skin tints to full coverage.\u003c\/p\u003e","products":[{"product_id":"blurring-filter-tinted-moisturizer","title":"Blurring Filter Tinted Moisturizer","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBlurring Filter Tinted Moisturizer – #1 Best Seller, 25k+ Sold!\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMeet your \u003cem\u003enew\u003c\/em\u003e \u003cem\u003ego-to:\u003c\/em\u003e \u003cstrong\u003eBlurring Filter\u003c\/strong\u003e! This \u003cem\u003eoverachiever\u003c\/em\u003e isn’t just a primer, moisturizer, color corrector, brightener, \u003cem\u003eand\u003c\/em\u003e perfector—\u003cem\u003eit’s a skincare superhero in a bottle.\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eInstantly smooth the look of uneven skin tone and create the most flawless base for your makeup. Or rock the bare-faced look and let the ultra-light tinted moisturizer do its self-adjusting magic to match your skin tone, \u003cem\u003ecustom-made just for you.\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eBlend it in and watch the blurring powers \u003cstrong\u003eA-C-T-I-V-A-T-E\u003c\/strong\u003e, leaving your face smooth and radiant. People will be asking if you just woke up like this. \u003cem\u003eSpoiler alert:\u003c\/em\u003e YES GIRL, you did!\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e\u003cstrong\u003ePro tip:\u003c\/strong\u003e Don’t risk living without your \u003cstrong\u003eBlurring Filter\u003c\/strong\u003e! Sign up for a subscription so you’ll never have that OMG, I’m out! moment again. \u003cem\u003eWe’ll keep it coming right to your door—like clockwork. \u003c\/em\u003eYou’re welcome.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e\u003cstrong\u003eP.S.\u003c\/strong\u003e Once you fall in love, there’s no turning back… like, seriously. Due to the nature of this product, all sales are final.\u003c\/span\u003e\u003c\/p\u003e","brand":"Whipi Co","offers":[{"title":"light","offer_id":44104380612774,"sku":"000-150","price":32.0,"currency_code":"USD","in_stock":true},{"title":"medium","offer_id":44104380645542,"sku":"000-151","price":32.0,"currency_code":"USD","in_stock":false},{"title":"dark","offer_id":44104380678310,"sku":"000-178","price":32.0,"currency_code":"USD","in_stock":true},{"title":"deep","offer_id":44104380711078,"sku":"000-152","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0125\/5125\/8208\/files\/IMG-0449.png?v=1767151751"},{"product_id":"no-compromise-foundation","title":"No Compromise Foundation","description":"\u003cp\u003eOur \u003cstrong\u003eNo Compromise Foundation\u003c\/strong\u003e is an ideal solution for those seeking full coverage, all-day wear without making any compromises.\u003c\/p\u003e\n\u003cp\u003eFortified with Argan Oil \u0026amp; Vitamin E, this foundation nurtures the skin and offers impeccable, long-wearing full coverage with a matte finish.\u003c\/p\u003e\n\u003cp\u003eParaben Free \/ EU Compliant \/ Vegan \/ Gluten Free\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cstrong\u003eDue to the nature of this product all sales are final \u003c\/strong\u003e\u003c\/p\u003e\n\u003ch6\u003eWater (Aqua), Cyclopentasiloxane, Neopentyl Glycol Diethylhexanoate, PEG-10 Dimethicone, Myristic Acid, Butylene Glycol, Glycerin, Phenyl Trimethicone, Polyglyceryl-3 Diisostearate, Aluminum Hydroxide, Polymethyl Methacrylate, Silica, Talc, Disteardimonium Hectorite, Sodium Chloride, Fragrance (Parfum), Aminomethyl Propanol, Phenoxyethanol, Propylene Carbonate, Argania Spinosa Kernel Oil, Tocopheryl Acetate, Panthenol, Sodium Dehydroacetate, Ethylhexylglycerin, Disodium EDTA, Propylene Glycol, Centella Asiatica Extract, Alcohol, Chlorite, Dolomite, Magnesite, [+\/- (May Contain): Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007)].\u003c\/h6\u003e","brand":"Whipi Co","offers":[{"title":"Adventurous","offer_id":44362852303014,"sku":"10","price":42.0,"currency_code":"USD","in_stock":false},{"title":"Creative","offer_id":44362852368550,"sku":"15","price":42.0,"currency_code":"USD","in_stock":false},{"title":"Passionate","offer_id":44362852401318,"sku":"20","price":42.0,"currency_code":"USD","in_stock":false},{"title":"Brilliant","offer_id":44362852434086,"sku":"25","price":42.0,"currency_code":"USD","in_stock":true},{"title":"Vivacious","offer_id":44362852466854,"sku":"30","price":42.0,"currency_code":"USD","in_stock":false},{"title":"Captivating","offer_id":44362852499622,"sku":"35","price":42.0,"currency_code":"USD","in_stock":true},{"title":"Capable","offer_id":44362852532390,"sku":"40","price":42.0,"currency_code":"USD","in_stock":true},{"title":"Carefree","offer_id":44362852565158,"sku":"45","price":42.0,"currency_code":"USD","in_stock":true},{"title":"Loyal","offer_id":44362852597926,"sku":"50","price":42.0,"currency_code":"USD","in_stock":true},{"title":"Optimistic","offer_id":44362852663462,"sku":"55","price":42.0,"currency_code":"USD","in_stock":true},{"title":"Courageous","offer_id":44362852696230,"sku":"60","price":42.0,"currency_code":"USD","in_stock":true},{"title":"Powerful","offer_id":44362852728998,"sku":"70","price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0125\/5125\/8208\/files\/IMG-8311.heic?v=1762458719"},{"product_id":"beach-please-bb-cream-spf","title":"BB Cream+SPF","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAchieve skin protection and medium coverage effortlessly with our all-in-one bottle. This lightweight, moisturizing formula boasts SPF 18 and nourishing ingredients designed to rejuvenate the skin. Experience the convenience of combining your foundation, moisturizer, and sunscreen in a single, extraordinary product. Elevate your skincare routine with this multifunctional solution for a radiant and protected complexion. \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eWorks incredibly paired with our \u003ca href=\"https:\/\/www.whipico.com\/products\/tinted-moisturizer-blurring-filter?_pos=1\u0026amp;_sid=66ce39a49\u0026amp;_ss=r\" title=\"Blurring Filter\" target=\"_blank\"\u003eBlurring Filte\u003c\/a\u003er! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eApplication: \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\"\u003e\u003cspan\u003eUse BB cream alone or with foundation\u003c\/span\u003e\u003c\/li\u003e\n\u003cli aria-level=\"1\"\u003e\u003cspan\u003eUse on top of Blurring Filter\u003c\/span\u003e\u003c\/li\u003e\n\u003cli aria-level=\"1\"\u003e\u003cspan\u003eApply the product with your fingers on your face for maximum SPF protection\u003c\/span\u003e\u003c\/li\u003e\n\u003cli aria-level=\"1\"\u003eCan be used underneath your \u003ca href=\"https:\/\/www.whipico.com\/products\/no-compromise-foundation?_pos=1\u0026amp;_sid=10a7c65c3\u0026amp;_ss=r\" rel=\"noopener noreferrer\" target=\"_blank\"\u003eFull Coverage NO Compromise Foundation\u003c\/a\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch6\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eIngredients: \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eAqua, Glycerin, Dicaprylyl Carbonate, Cyclopentasiloxane, Butylene Glycol, Isopropyl Myristate, Isotridecyl Isononanoate, Dimethicone, Cyclopentasiloxane and Disteardimonium Hectorite and Propylene Carbonate, Hexyl Laurate, Ethylhexyl Methoxycinnamate, Cetyl Peg\/ppg-10\/1 Dimethicone, Polymethyl Methacrylate, Disodium Edta, Sodium Chloride, Magnesium Sulfate, Sodium Hyaluronate, Methylparaben, Propylparaben, Sorbitan Sesquioleate, Polyglyceryl-4 Isostearate, Peg-10 Dimethicone, Magnesium Stearate and Magnesium Palmitate, Tocopheryl Acetate, Propylene Glycol and Diazolidinyl Urea and Iodopropynyl Butylcarbamate, Parfum, Ci 77891, Ci 77491, Ci 77492, Ci 77499\u003c\/span\u003e\n\u003c\/h6\u003e","brand":"Whipi Co","offers":[{"title":"100 Sunlit Cheeks","offer_id":44681289728166,"sku":"000-252","price":32.0,"currency_code":"USD","in_stock":true},{"title":"101 Wave Wonder","offer_id":44681289760934,"sku":"000-251","price":32.0,"currency_code":"USD","in_stock":true},{"title":"103 Sunlit Spirit","offer_id":44681289793702,"sku":"000-250","price":32.0,"currency_code":"USD","in_stock":true},{"title":"105 Coastal Dreamer","offer_id":44681289826470,"sku":"000-249","price":32.0,"currency_code":"USD","in_stock":true},{"title":"109 SunBeam Seeker","offer_id":44681289859238,"sku":"000-248","price":32.0,"currency_code":"USD","in_stock":true},{"title":"110 Beach Babe","offer_id":44681289892006,"sku":"000-247","price":32.0,"currency_code":"USD","in_stock":false},{"title":"112 Seashore Soul","offer_id":44681289924774,"sku":"000-246","price":32.0,"currency_code":"USD","in_stock":true},{"title":"125 TropiGal Sweetie","offer_id":44681289957542,"sku":"000-244","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0125\/5125\/8208\/files\/31746-BLNK-MB-01-02-BC-FB101.webp?v=1762459873"},{"product_id":"skin-fusion-foundation","title":"Skin Fusion Foundation","description":"\u003cp\u003eExperience the perfect blend of nature and innovation with our Skin Fusion Foundation. Specially formulated for a beautiful, natural finish, this foundation offers light-to-medium coverage that feels like a second skin. Our unique blend of soft focus powders ensures that your complexion looks effortlessly smooth and flawless with every application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEnhance and Protect\u003c\/strong\u003e Enriched with vitamins A, C, and E, Skin Fusion Foundation doesn't just beautify—it protects. These powerhouse antioxidants shield your skin from environmental stressors and free radical damage, helping to preserve your youthful radiance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlawless Fit for Every Tone\u003c\/strong\u003e With our inclusive shade range designed to complement every skin tone, finding your perfect match has never been easier. Choose from:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLight (L)\u003c\/strong\u003e for fair skin tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMedium (M)\u003c\/strong\u003e for medium skin tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDark (D)\u003c\/strong\u003e for deep skin tones Each shade is available in\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm (W)\u003c\/strong\u003e and \u003cstrong\u003eCool (C)\u003c\/strong\u003e undertones to ensure a seamless match that’s truly your own.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eGentle on Skin, Tough on Imperfections\u003c\/strong\u003e Our water-based, oil-free formula is friendly for all skin types and is free from harsh chemicals. It features a premium selection of skin-conditioning agents like Hydrogenated Lecithin and Butylene Glycol, ensuring that your skin remains hydrated and comfortable throughout the day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSimple to Apply, Built to Last\u003c\/strong\u003e Whether you're facing a long day at work or a special night out, trust Skin Fusion Foundation to stay in place. Its advanced formula includes cutting-edge technology like HDI\/Trimethylol Hexyllactone Crosspolymer for lasting wear without the weight.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAchieve the Look You Desire\u003c\/strong\u003e Apply with your favorite tool—brush, sponge, or fingertips—and build coverage as needed. Our blendable formula allows you to achieve the desired coverage without looking cakey.\u003c\/p\u003e\n\u003cp\u003eSkin Fusion Foundation is more than makeup—it's a commitment to your skin’s health and appearance. Try it today and see how we make beauty effortless.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eUnderstanding Your Undertone\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Check Your Veins\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Undertones:\u003c\/strong\u003e Look at the veins on your wrist. If they appear blue or purple, you likely have cool undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm Undertones:\u003c\/strong\u003e If your veins look green or olive, you have warm undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutral Undertones:\u003c\/strong\u003e If it’s hard to determine whether your veins are blue or green, you might have neutral undertones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e2. The Jewelry Test\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Undertones:\u003c\/strong\u003e Silver jewelry typically complements cooler undertones better, making the skin look radiant and glowing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm Undertones:\u003c\/strong\u003e If gold jewelry enhances your complexion, making it look warm and healthy, you likely have warm undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutral Undertones:\u003c\/strong\u003e You may find that both silver and gold jewelry look good on you.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e3. Consider How Your Skin Reacts to the Sun\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Undertones:\u003c\/strong\u003e People with cool undertones might burn more easily under the sun and turn pink or red.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm Undertones:\u003c\/strong\u003e If you tan easily and rarely burn, you likely have warm undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutral Undertones:\u003c\/strong\u003e You might tan evenly, but also have the capability of burning—sort of a mix between burning and tanning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eChoosing the right foundation shade involves understanding your skin's undertone, which can be warm, cool, or neutral. Here's a guide to help someone determine their undertone and effectively color match their foundation:\u003c\/p\u003e\n\u003ch3\u003eUnderstanding Your Undertone\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Check Your Veins\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Undertones:\u003c\/strong\u003e Look at the veins on your wrist. If they appear blue or purple, you likely have cool undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm Undertones:\u003c\/strong\u003e If your veins look green or olive, you have warm undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutral Undertones:\u003c\/strong\u003e If it’s hard to determine whether your veins are blue or green, you might have neutral undertones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e2. The Jewelry Test\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Undertones:\u003c\/strong\u003e Silver jewelry typically complements cooler undertones better, making the skin look radiant and glowing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm Undertones:\u003c\/strong\u003e If gold jewelry enhances your complexion, making it look warm and healthy, you likely have warm undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutral Undertones:\u003c\/strong\u003e You may find that both silver and gold jewelry look good on you.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e3. Consider How Your Skin Reacts to the Sun\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Undertones:\u003c\/strong\u003e People with cool undertones might burn more easily under the sun and turn pink or red.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWarm Undertones:\u003c\/strong\u003e If you tan easily and rarely burn, you likely have warm undertones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutral Undertones:\u003c\/strong\u003e You might tan evenly, but also have the capability of burning—sort of a mix between burning and tanning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e4. Use a White Paper Test\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHold a piece of white paper next to your face in natural daylight. If your skin appears yellowish, peachy, or golden next to the paper, you have warm undertones. 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