{"product_id":"effort-less-curl-cream","title":"Effort.Less Curl Cream","description":"\u003ch3 data-section-id=\"hvcty5\" data-start=\"180\" data-end=\"223\"\u003eSoftly Defined. Effortlessly Beautiful.\u003c\/h3\u003e\n\u003cp data-start=\"225\" data-end=\"309\"\u003eMeet the curl cream that does the most… while making it look like you did the least.\u003c\/p\u003e\n\u003cp data-start=\"311\" data-end=\"559\"\u003e\u003cstrong data-start=\"311\" data-end=\"337\"\u003eEffort.Less Curl Cream\u003c\/strong\u003e is your secret to soft, defined, frizz-controlled curls that feel hydrated, touchable, and naturally beautiful. This lightweight cream smooths, shapes, and enhances your curl pattern without crunch, stiffness, or buildup.\u003c\/p\u003e\n\u003cp data-start=\"561\" data-end=\"778\"\u003ePowered by hydrating humectants, strengthening plant proteins, and lightweight conditioning oils, Effort.Less works with your natural texture to bring out the bounce, shine, and softness your curls were meant to have.\u003c\/p\u003e\n\u003cp data-start=\"780\" data-end=\"858\"\u003eBecause curls shouldn’t be complicated.\u003cbr data-start=\"819\" data-end=\"822\"\u003eThey should just be \u003cstrong data-start=\"842\" data-end=\"858\"\u003eEffort.Less.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2 data-section-id=\"vba5kf\" data-start=\"865\" data-end=\"880\"\u003eWhat It Does\u003c\/h2\u003e\n\u003cp data-start=\"881\" data-end=\"1103\"\u003e• Defines curls and waves without stiffness\u003cbr data-start=\"924\" data-end=\"927\"\u003e• Controls frizz and humidity\u003cbr data-start=\"956\" data-end=\"959\"\u003e• Adds hydration and softness\u003cbr data-start=\"988\" data-end=\"991\"\u003e• Enhances natural curl pattern\u003cbr data-start=\"1022\" data-end=\"1025\"\u003e• Boosts shine and bounce\u003cbr data-start=\"1050\" data-end=\"1053\"\u003e• Leaves hair touchable, flexible, and lightweight\u003c\/p\u003e\n\u003ch2 data-section-id=\"1mtp57e\" data-start=\"1110\" data-end=\"1140\"\u003eWhy Your Curls Will Love It\u003c\/h2\u003e\n\u003cp data-start=\"1142\" data-end=\"1269\"\u003e\u003cstrong data-start=\"1142\" data-end=\"1164\"\u003eHydration + Bounce\u003c\/strong\u003e\u003cbr data-start=\"1164\" data-end=\"1167\"\u003eHyaluronic acid and glycerin help draw moisture into the hair, keeping curls soft, plump, and defined.\u003c\/p\u003e\n\u003cp data-start=\"1271\" data-end=\"1425\"\u003e\u003cstrong data-start=\"1271\" data-end=\"1295\"\u003eStrength + Structure\u003c\/strong\u003e\u003cbr data-start=\"1295\" data-end=\"1298\"\u003eA blend of hydrolyzed wheat, corn, and soy proteins supports stronger strands while helping curls maintain their natural shape.\u003c\/p\u003e\n\u003cp data-start=\"1427\" data-end=\"1556\"\u003e\u003cstrong data-start=\"1427\" data-end=\"1444\"\u003eFrizz Control\u003c\/strong\u003e\u003cbr data-start=\"1444\" data-end=\"1447\"\u003eConditioning agents and lightweight smoothing ingredients seal the cuticle to keep curls polished and smooth.\u003c\/p\u003e\n\u003cp data-start=\"1558\" data-end=\"1663\"\u003e\u003cstrong data-start=\"1558\" data-end=\"1578\"\u003eLightweight Hold\u003c\/strong\u003e\u003cbr data-start=\"1578\" data-end=\"1581\"\u003eFlexible styling polymers provide gentle curl support without crunch or heaviness.\u003c\/p\u003e\n\u003ch2 data-section-id=\"3ljt85\" data-start=\"1670\" data-end=\"1683\"\u003eThe Result\u003c\/h2\u003e\n\u003cp data-start=\"1685\" data-end=\"1776\"\u003eCurls that look\u003cbr data-start=\"1700\" data-end=\"1703\"\u003e\u003cstrong data-start=\"1703\" data-end=\"1721\"\u003esoftly defined\u003c\/strong\u003e\u003cbr data-start=\"1721\" data-end=\"1724\"\u003e\u003cstrong data-start=\"1724\" data-end=\"1747\"\u003elusciously hydrated\u003c\/strong\u003e\u003cbr data-start=\"1747\" data-end=\"1750\"\u003e\u003cstrong data-start=\"1750\" data-end=\"1776\"\u003eeffortlessly beautiful\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1778\" data-end=\"1851\"\u003eNo crunch.\u003cbr data-start=\"1788\" data-end=\"1791\"\u003eNo stiffness.\u003cbr data-start=\"1804\" data-end=\"1807\"\u003eJust curls behaving exactly how they should.\u003c\/p\u003e\n\u003ch2 data-section-id=\"peqbl9\" data-start=\"1858\" data-end=\"1871\"\u003eHow to Use\u003c\/h2\u003e\n\u003cp data-start=\"1873\" data-end=\"1907\"\u003eApply a small amount to damp hair.\u003c\/p\u003e\n\u003cp data-start=\"1909\" data-end=\"1999\"\u003eDistribute evenly from mid-lengths to ends and gently scrunch to encourage curl formation.\u003c\/p\u003e\n\u003cp data-start=\"2001\" data-end=\"2071\"\u003eAir dry for soft natural curls or diffuse for extra volume and bounce.\u003c\/p\u003e\n\u003ch2 data-section-id=\"4megn2\" data-start=\"2078\" data-end=\"2089\"\u003eBest For\u003c\/h2\u003e\n\u003cp data-start=\"2091\" data-end=\"2220\"\u003e• Curly hair\u003cbr data-start=\"2103\" data-end=\"2106\"\u003e• Wavy hair\u003cbr data-start=\"2117\" data-end=\"2120\"\u003e• Coily textures\u003cbr data-start=\"2136\" data-end=\"2139\"\u003e• Frizz-prone hair\u003cbr data-start=\"2157\" data-end=\"2160\"\u003e• Air-dry styling routines\u003cbr data-start=\"2186\" data-end=\"2189\"\u003e• Soft, natural curl definition\u003c\/p\u003e\n\u003cp\u003eIngredients: Water (Aqua), Cetearyl Alcohol, Steartrimonium Chloride, C13-15 Alkane, Acryloyldimethyltaurate\/VP Copolymer, Glycerin, Sodium Hyaluronate, Dimethicone, Hydroxyethyl Cellulose, Sodium Acetate, Cellulose, Polyquaternium-37, Propylene Glycol Dicaprylate\/Dicaprate, PPG-1 Trideceth-6, Cocos Nucifera (Coconut) Oil, Hydrolyzed Wheat Protein, Hydrolyzed Corn Protein, Hydrolyzed Soy Protein, Disodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Parfum\u003c\/p\u003e","brand":"Whipi Co","offers":[{"title":"10 oz","offer_id":56289070186662,"sku":"000-062","price":38.0,"currency_code":"CAD","in_stock":false},{"title":"1 oz","offer_id":56289070219430,"sku":"000-063","price":11.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0125\/5125\/8208\/files\/DoCrewCurlCream-_2.png?v=1775043717","url":"https:\/\/www.whipico.com\/en-ca\/products\/effort-less-curl-cream","provider":"Whipi Co","version":"1.0","type":"link"}